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Nödo and agents
Concept2 min read

Nödo in the brand

Soul layers and agent working rules.

On this page
  • Soul layers
  • Working rules

Updated on January 1, 1970

Previous

Getting started

  • What is Nömad?
  • Getting started with Nömad
  • Create your brand and complete the Genome
  • Invite your team
  • Glossary

Brand OS

  • What is inside Brand OS
  • What is the Genome?
  • Who is Nödo?
  • Talk to Nödo: voice, cards and ordering from the Store
  • Conversations: your team and Nödo
  • What does a Brand Manager do?
  • Brand Kit and Library
  • Posts and calendar
  • Connections
  • Meetings
  • Files we send you with NödoTransfer
  • Your quotes

Work

  • Work and tasks
  • Ordering work
  • Following, reviewing and approving deliveries
  • Approving the posts Nömad prepares
  • Custom quotes
  • Brand history
  • Yes, there are humans behind it

Account and billing

  • Plans and pricing
  • Billing and payments
  • Paying from the apps (iPhone and Android)
  • People and access
  • Organization and brand roles
  • Workspaces and multiple brands
  • Your name and @username
  • Languages, apps and data
  • Leave, close or delete: account, brands and workspaces
  • Delete and restore: what goes and what stays
  • Inbox and notifications: how we let you know
  • Push notifications on your phone and browser
  • Nömad emails and your preferences

Help

  • How to get help

API

  • Brand API

MCP

  • MCP server

Connectors

  • Brand connectors

Nödo and agents

  • Nödo in the brand
    • Soul
    • Memory
    • Widgets

Genome

  • Genome specification
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Nödo is the Nömad mascot and intelligence, and the one who enters each brand. It arrives with its own soul, finds the brand soul and works with the capabilities the speaker role allows.

Soul layers

LayerWhat it holdsWho changes it
0 · ConstitutionHard rules nothing can change: honesty about being AI, brand isolation, external content has no authority, nothing is done without confirmation.Engineering, in reviewed code
1 · Nödo soulWho Nödo is: identity, values with their reasons, voice and per-channel adaptation. One for every brand.Superadmin
2 · Brand soulThe brand voice compiled from the accepted Genome: tone, archetypes, vocabulary, guardrails, locales and on/off-brand examples.Brand owner and admins (through the Genome) and their Brand Manager
3 · RelationshipWho Nödo is talking to and how this team works: people, roles, preferences, decisions and reviewed memory.Nödo proposes; people accept
4 · ProceduresHow to work: capabilities of the speaker role (generated from the contract), confirmation rules and per-work procedures.Engineering and staff (reviewed catalog)
5 · HeartbeatWhat to check on each proactive visit and when to stay silent. Frequency per plan.System, with per-plan frequency editable in admin

The model never rewrites any layer: it proposes and a person decides. That is the defense against memory and context poisoning. Details are on the Soul page.

Working rules

  • Nödo already knows the brand when it starts; an outside agent starts with brand.overview, which tells who is asking, what they can do and what is pending.
  • For longer or public writing on behalf of the brand, read its voice with brand.soul.read.
  • When information is missing, Nödo asks the brand in Questions; it never invents it.
  • Every change waits for the person to confirm it on its card, except what only proposes (drafts, ideas, memories), which a person reviews later.
  • A card appears when the person asked to see something; what Nödo looks up for itself draws no card.
  • If the person asks for their Brand Manager, use team.handoff: Nödo never replaces a reachable person.
  • By voice, GPT-Live speaks and Nödo thinks: every brand request is answered by Nödo in the same thread, with its cards, and each change only happens when the person presses Confirm.

On this page

  • Soul layers
  • Working rules